1) List the people, places and groups represented in the poster. E.g. men, women, teenagers etc.
In the Kidulthood film poster, British society has been represented as a group of youngsters that could possibly be in a gang. They come across as violent since the boy is holding a bat. This makes us believe as an audience that the British society is unsafe and not enjoyable. We can see that the place that the teens are in is very dark and gloomy. This could suggest that their lives aren't admirable so this is what the producers were trying to show us as an audience with the background.
2) Are there any stereotypes you can identify?
The stereotypes include:
- Youngsters aren't very pleasant people.
- London is full of brutality and violent behaviour.
- It's not really a admirable place to live.
- Youngsters have too much power, especially in London.
- There is a huge mass of groups with youngsters, especially in London.
3) What is the preferred reading of this poster?
The preferred reading of this poster is that young people are very violent and unsafe people to be around. Groups of youngster is a bad idea and it shouldn't be happening because it will affect the people around them (family/friends).
4) What is the oppositional reading of this poster?
The oppositional reading of this poster is that youngsters are not violent or aggressive people, maybe they aren't happy with their lives but it doesn't make them bad people and they should be given a chance and not seen from a negative perspective.
